About the Campaign

Disinformation, propaganda, and “Fake News” have always existed. But why should we worry about that at all?

What makes it different today is its rapid dissemination and global reach. The spread of false information is being deliberately weaponised by the enemies of freedom. It’s being used to degrade public trust in democratic and state institutions, the media and to intensify social division, resentment and fear.

The campaign FreedomFightsFake empowers citizens around the globe to think critically and “pre-bunk” disinformation!

How can we detect which claims are (deliberately) false?
In what ways can we counter the global phenomenon of disinformation?
What is the state of media freedom around the world and how can we strengthen it?

Join us as we search for answers to these questions among others and let’s work together against disinformation!

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The covid conspiracy

Stranger than Fiction

The boundaries between fictional storytelling and disinformation seem to have disappeared entirely during the coronavirus pandemic. Conspiracy theorists are using scenes from Hollywood blockbusters to try proving their theories. As such, they are driving panic and scepticism. Three examples

The Bubble Bursts

What can we do when fake news is uncovered? In his election campaign, Boris Johnson shamelessly uses fabricated facts to create support for Brexit and turn people against his political opponents. And, in doing so, shows SEO skills we did not expect him to have. On the long-term effects of a disinformation bubble.


Bill Gates 
– A modern witch hunt

The coronavirus crisis adds fuel to the fire surrounding conspiracy theories and false news. Spread internationally by willing helpers, lies about compulsory vaccinations and the “New World Order” have already reached the mainstream of society. The key enemy in the smear campaign: Microsoft founder Bill Gates.

How disinformation is spread – Blueprint from the black book

An alleged accident in a chemical factory. A child pornography circle run by Hillary Clinton. A plane crash that never happened. No matter which false story causes the stir, modern disinformation campaigns always use the same techniques. That’s no coincidence. They were once developed by experts and compiled as a guideline.

The Disinfodemic in Africa

The current situation in Africa has made it clear that ‘alternative facts’ can be life-threatening. A careless remark by the US president and fake news stories about supposed remedies are having devastating consequences. A fact-checking platform is working to bring some order to the deluge of information.

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